# Get started (https://www.getfounderhq.com/docs/get-started)

FounderHQ is one place to grow a product. It shows you who visits and who
pays, and it gives you the tools to act on that: content, video, onboarding
flows, and messages. The products share one account, one list of contacts,
and one assistant, Astro.

## The products

| Product | What you do with it |
| --- | --- |
| [Analytics](/analytics) | See visitors, events, and revenue, and which channel brought each paying customer. |
| [Publish](/publish) | Plan blog posts from keywords. Astro writes them and publishes to your blog. |
| [Compose](/compose) | Draft LinkedIn posts in your own voice with Astro. |
| [Studio](/studio) | Generate short videos, then edit, caption, and export them. |
| [Journeys](/journeys) | Build onboarding flows, quizzes, and surveys, and show them in your product. |
| [Sequences](/sequences) | Send email, SMS, WhatsApp, and push through your own providers. |

Two more things work across every product:

- **[Astro](/astro)** is the assistant. You chat with it inside each product, and it
  does the work there: it writes, edits, and answers questions about your
  data.
- **[Companion](/companion)** is a small app for your computer. It runs
  Astro's work with the AI subscription you already pay for.

## Set up in this order

1. [Create your account](/get-started/create-your-account). You sign up,
   create your first brand, and choose a plan.
2. Pair [Companion](/companion) and
   [connect an AI provider](/account/ai-providers). Astro needs one to
   work.
3. Pick the product you came for and follow its first guide:
   [see your first event](/analytics/getting-started),
   [connect your blog](/publish/connect-your-blog),
   [set up Compose](/compose/set-up),
   [generate a video](/studio/generate-a-video),
   [create a Journey](/journeys/create-a-journey), or
   [connect a sending channel](/sequences).

## Words used on every page

| Word | Meaning |
| --- | --- |
| Organization | Your shared account: the team, the plan, and the bill. |
| Brand | A company, a product, or a person you grow with FounderHQ. Most data belongs to one brand. |
| Contact | A person in your audience. |
| Astro | The assistant inside every product. |
| Credits | What you spend to generate videos in Studio. |

See [Organizations and brands](/get-started/organizations-and-brands) for
how the first two fit together.